Product Data Specification

The product information you submit is the foundation for your Shopping Ads. Make sure everything you submit is of the quality you'd show to a customer.

Read this guide to identify and gather the correct product information to submit your inventory. Baked into each attribute, you'll find our recommendations for product data management, accepted formats, best practices and additional guidelines to help you build the best Shopping Ads.

In this guide, you'll learn to:

  • Quickly identify required and recommended attributes
  • Submit accepted formats for each attribute
  • Apply best practices for submitting each attribute
  • Find conditional requirements for specific countries and product types
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Submit the right product information

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